23
Nov

Pacifics – the specifics of pacification

A few people have been asking us recently if we have an audio CD available yet on To Market’s customer service module which is titled Pacifics www.tomarket.co.uk The answer is that it will be added early next year in 2009. You will be able to find it in the http://www.associatedlearningsystems.co.uk/product_list.asp?Section=CUSTOMER%20SERVICE%20SKILLS section.

But the whole idea here is to offer tips so what is today’s tip ? Today’s top tip is to consider what is really important to you when you’re a customer and you’re at the cinema, at a restaurant, in Currys or Sainsbury or wherever. And if you’re reading this as the head of a customer service team, set up a short session with your team in an office with a flipchart. Simply put up 2 lists side by side and ask the team to talk about the things they like and dislike about how they’re treated when they’re customers. Chances are you’ll have a lively discussion and people will tell you about how they’ve got on recently with Orange, Virgin mobile, Sky or whoever.

If you simply write up the things these businesses are doing well and badly, you’ll have a great template for the customer service YOU should be offering YOUR customers ! Because of course, the things you like and dislike will be exactly the same things your customers like and dislike.  

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