There is still the need to develop your staff and teams of course. But there is little money available to pay for it. Sound familiar?

Is this your training budget?

Many companies are in this situation and therefore many managers and company owners want to motivate their teams and help them develop new skills in both customer service and sales, but on limited or non-existent budgets. Many companies are forced to do some form of training, but using in-house staff and materials. However if the training is to be effective it is important to gather new ideas from other sources. Gleaned from the experts. The type of people who’ve been there, bought the t-shirt etc.

We can help, honestly. We provide a range of easily affordable audio CDs packed with top tips, years of experience and plain old good common sense. Our CDs and tips booklets are based around a number of key growth areas ;

• Customer Service
• Telephone sales
• Self-development

With prices starting from £34.99 for one audio CD, and packages of 3 for less than £70, you wouldn’t need many good ideas to make it self-financing would you?

All our products are supplied with a full money back guarantee if you’re not satisfied with the product. If you’re in the UK, simply return the  product for a refund of your purchase price. http://www.associatedlearningsystems.co.uk/products.asp is the link that will take you straight to our products page. You can buy all our products online, with payment by credit card or directly through PayPal.

Associated Learning Systems is a UK, Midlands based company specialising in products for the development of customer service, telesales and telemarketing skills.

Certainly here in the Midlands Business Link is continuing to offer the excellent range of Transformational ICT seminars. OK, not the most catchy of titles (what do you expect from marketing in the public sector?!) But the seminars on a whole range of website building, e-mail marketing and other social networking are well worth attending.

You learn about some really interesting stuff, from some good, knowledgeable speakers and of course, you meet other business people facing the same challenges as you.

All in all thoroughly recommended.

The Marketing launchpad - easy to read book for small business

It is based around 6 key principles including how to build your brand, low cost advertising, and the secrets of effective direct mail. It inevitably touches on the benefits of search engine optimisation and how niche marketing is far more lucrative to you than trying to be all things to all people. It is available through Amazon at a discounted price, follow this link 

http://www.amazon.co.uk/Marketing-Launchpad-Areas-Business-Heights/dp/1906852057/ref=sr_1_1?ie=UTF8&s=books&qid=1276605243&sr=8-1 for more details.

It doesn’t even need to cost you anything to get started. The rise of the internet makes this possible. In fact you can cast your net (to use a fishing analogy) and see what bites. You can even do this while working in a job if necessary. You might have an outside hobby or interest that you’re wondering if you could make any money out of.

Our top tip is create yourself a business profile on a site such as HotFrog. It is completely free and you can add searchwords and build your own business listing.  Follow the link http://www.hotfroguk.co.uk/ So if you’d like to try your hand at jam making, or buying and selling cameras or floristry or palmistry, you can do all this for free. Then of course if you start to get some responses it will tell you whether you have a viable business idea.

Never has the opportunity for starting out on your own been so good. Most markets are likely to get more buoyant so if you can build an effective small scale business model that works now, your prospects should grow over time.

Everyone has skills, things they’re good at. Now is the opportunity to tap into your entrepreneurial spirit and give it a go. Best of luck !

I came across a quote from Theodore Roosevelt the other day, and while he may have said it in the last century, it still holds true today.

“In any moment of decision the best thing you can do is the right thing, the next best thing is the wrong thing, and the worst thing you can do is nothing.”

This is a salutory lesson for all of us in these challenging times. To beat the recession, we may have to radically alter our business model, and the time honoured phrase “but that’s the way, we’ve always done it” no longer holds much credibility.

Be prepared to think outside the existing model. Talk to others, get opinions, listen to advice, get networking, have a coffee with like minded people. Whatever it is, get out there and do something. As Teddy R said doing nothing is the worst option, doing something and it being the wrong thing is still preferable. It provides learning and the chance to explore other ideas.

Tap into the intellect and creativity of others, and spend at least once a week with a blank sheet of paper and pen in the quiet working on ideas. It can be motivating and may give future focus for your business.

You are surrounded all day, every day by people willing to share their wisdom with you. So have a coffee with someone who has a business idea or a product or service that you could learn something from.

There are an increasing number of free seminars being run at the moment. Apart from a little time, what do you have to lose ? 

And networking meetings – a great device for meeting new people – some of whom will know of people who could benefit from your services. You may be thinking that you can’t devote regular time to a networking group, or you can’t afford it at the moment. However most groups are always interested in attracting new members so it is always easy to attend as a guest. You can even stand in for regular members often. This will merely cost you your breakfast.

So get out there and circulate and you’ll be amazed how many new ideas you can pick up easily.

Our friends over at the Ideal Marketing Company are running a programme titled the Marketing Mentor which is aimed at owners and directors of organisations of small to medium sized organisations in the Leicester, Northampton, Market Harborough area. And the great thing is that on account of the government putting grants and funding money into training at the moment they have secured funding which means that you could end up with the training programme fully funded through Train to Gain.

Free marketing training – there won’t be a better offer than that this year will there ?! Whilst you’re welcome to register interest through us here info@associatedlearningsystems.co.uk , you can alternatively contact the Ideal Marketing Company back directly by following this link http://themarketingmentor.co.uk/?page_id=2 but do remember to tell them you saw details here at Associated Learning Systems – it may just get us a coffee !